Popular promotional products are valued by the recipient and used almost every day. No wonder that promotional items are rated the number one way to build brand awareness among customers.

Because we humans are such fickle creatures, our tastes change, making it important to keep your finger on the pulse of promotional product trends. Items such as branded mugs have been widely used for years, while eco-friendly promotional gifts are a newer addition. Here are promotional items which have the top average number of impressions thanks to their popularity:

1. Wearables 

Topping the list is promotional outerwear with 5,125 impressions. Although a more high-end product, branded clothing is worth the investment as your walking billboard.

2. Tote Bags 

Useful, visible, and environmentally friendly, reusable tote bags have an average lifespan equivalent to over 700 disposable bags.

3. Writing Instruments

What they lack in originality, branded pens make up for in popularity. Despite living in a digital age, everyone needs a pen multiple times a day. You can choose from elegant sets to run-of-the-mill pens to spread your brand far and wide.

4. Paper Products 

As above, the need for notepads, journals, and sticky notes surpasses technology.

5. Stress Balls

One word says it all – 2020! (Let’s hope this year is far better.)

6. Drinkware

Whether used for water or that essential cup of java, promotional drinkware such as branded mugs and water bottles will never go out of fashion.

7. Cooler Bags 

Along with the need to hydrate, having lunch is a necessity. More and more, consumers are packing their own lunches, creating an opportunity to co-ordinate your promotional drinkware with a branded cooler bag.

8. Umbrellas 

Even when the weather’s against you, a brightly printed umbrella is a surefire way for your brand to stand out while keeping your customers dry.

9. Calendars and Diaries 

There isn’t a better feeling than starting the year with a fresh new planner. The promise of a clean slate and optimism for the year ahead make bespoke calendars and diaries a perennial favourite.

10. Technology and Phone Accessories 

Our reliance on technology keeps tech products and phone accessories relevant year in and year out.

As an Irish-owned institution with over 36 years’ experience, Tara Slevin Group is the place to find the most popular promotional products. For information and inspiration, contact us without delay.

Tara Slevin Promotional products

Tara Slevin Promotional products